Why do you need a Real Estate Professional?

Do you really have all the time, energy, information, resources, and contacts to properly market and sell your home? Would the process be a smooth one? Would it give you more time to focus on your personal life? Would you be able to get the best price for your home? Below we have listed just a few areas in which we believe a real estate professional truly earns their commission.

Pricing
A real estate professional is best suited to determine a pricing strategy for your property. Proven marketing methods include flyers, open houses, the Internet, local newspapers, and listing in the local Multiple Listing Service (MLS).

Marketing
Keep in mind; advertising is only one part of marketing. The choice of media and frequency of advertising depends a lot on the home and specific market. Overexposure of a property in any media may give a buyer the impression the property is distressed or the seller is desperate. A qualified real estate professional will know when, where and how to advertise your property.

Marketing also includes the exposure of your home to other real estate professionals and the general public. Your real estate professional acts as the marketing coordinator, disbursing information about your property other real estate professionals through the MLS, open houses, Internet exposure, and office meetings.

Preparation is critical to marketing your property effectively. A real estate professional is best suited to recommend repairs and cosmetic work that will significantly enhance the salability of your home.

Negotiating
Your real estate professional can assist you with objectively evaluating every buyer's proposal without compromising your position. This initial agreement is only the start of a process that involves appraisals, inspections, and financing-and a lot of potential obstacles. Your real estate professional can help you write a legally binding agreement that will be more likely to make it through this complicated process.

Monitoring, Renegotiating and Closing
Between the initial sales agreement and closing/settlement, questions may arise. For example, unexpected repairs sometimes required to obtain financing or a concern with the title could potentially be uncovered. The required paperwork alone is intimidating for most sellers. Your real estate professional is the best person to objectively help you resolve these issues and move the transaction to closing/settlement.

Your real estate professional can also meet with other professionals involved in the transaction process. Their industry contacts can make sure any unforeseen issues are handled reliably and quickly.

I look forward to working with you.  Please contact me to get started.   Sue Kirkham